ÈROS BROUSSON
X
PROVINCIAL LEISURE
Two teams. One vision. A rare opportunity to position the timeless beauty of Paris through the lens of cinematic content and unmatched digital reach at your Hôtel.
We’re in your City, we’d love to stay with you
This July, international content creator Éros Brousson — whose Instagram content receives over 39 million monthly views — will join creative director Ashley M. Lands for a high-production, narrative-driven visual campaign in Paris.
Why This Audience Matters
75% of Éros Brousson’s audience is female, ages 25–44 — the segment most likely to book aspirational luxury stays. With a history of conversion-driven travel content and Provincial Leisure’s proven affinity for elite hospitality, this campaign will translate to measurable influence in a category that rarely sees this kind of storytelling treatment.
INATGRAM & TIKTOK STATISTICS THIS MONTH
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INSTAGRAM
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INSTAGRAM
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INSTAGRAM
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TIKTOK
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VALUE PER POST
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TIKTOK
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TIKTOK 79% FEMALE
PAST HOTEL COLLABS CREATED BY ASHLEY M LANDS
Creative Directors for this Collaboration & Deliverables Offered
Ashley M. Lands
Founder, Provincial Leisure
Creative Director for Vogue, Hilton, Belmond, and Provincial Leisure
↳ [View Portfolio]
↳ @ashleymlands
Éros Brousson
Creator & Filmmaker
39M+ Monthly Views | 11M+ Viral Reel Performance
↳ @eros.brousson (IG)
We propose the following in exchange for a hosted stay + Room service to be ultilized for Content:
4–5 short-form vertical videos (Reels/TikTok) filmed on-location and delivered within 7 days:
2 videos to be posted on the Tiktok & Instagram of Èros Brousson & Ashley M Lands15+ high-resolution images (interior, lifestyle, guest POV)
2 story series (minimum 8 frames) shared in real-time during stay
Optional +: usage rights for brand repost and future marketing if the hotel feels the content would resonate for ads in 2025
All content will reflect Four Seasons’ tone: timeless, effortless, elevated
