hospitality groups
Are you aware of the potential customers you're missing out on due to outdated visuals? In a fast-paced digital world, first impressions matter more than ever. By modernizing your visuals, you can capture the attention of valuable customers who may be passing you by. Don't let outdated imagery hinder your business growth –
We're offering discounted packages for 2024
updating your visuals
Step into a world of captivating visuals with the Provincial Leisure Team, your premier choice for Hotel and Resort Photography excellence. Our illustrious clientele includes renowned names such as Hilton, Omni, Starwood, Hyatt, InterContinental, and Marriott. But we don't just stop at the big players; luxury boutique hotels and resorts also find their place in our stellar portfolio. What sets us apart is our unwavering commitment to exceeding corporate standards. The PL Team is well-versed in seamlessly aligning with any brand guidelines, ensuring your images not only meet but surpass expectations. We understand the art of making heads turn, and our expertise extends beyond photography.
All Corporate packages include
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Our team will ctreate enticing Video Content you can use on your various social Channels! Take a look at some of our past videos from PL Contributors:
REEL: 609K Views: Palazzo della Pilotta and the Romanesque Parma, IT
("Things to see in Parma")
REEL: 63.4K Views: Grana Padano Dining, Florence IT ("Things to do in Florence")
REEL: 17.1K Views: Hotel: @susafait ("Hotel Recap")
REEL: 96.3K Views: Local Excursions Near Sassari, Sardegna: Piazza d' Italia ("Things to see in Sardegna") -
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Item description
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DISCOUNTS FOR HOSPITALITY
PORTFOLIOS
November to March we are offering off-peak promo’s for hotels. By
incorporating different wardrobes and styling while onsite, we
develop year-round content for each hotel to use during
Spring/Summer/Fall/Winter Peaks.
*Valid for New Customers only
1 HOTEL | $4,550 per hotel
*Plus expenses
(30% discount from $6,500)
3 HOTELS | $3,600 per hotel
*Plus expenses
(40% discount from $6,000)
6 HOTELS | $2,750 per hotel
*Plus expenses
(50% discount at $5,500)
10 HOTELS | $2,000 per hotel
(60% discount $5,000 per hotel)
our process
Pre-Planning Strategy Call
Our process kicks off with a strategic call, delving into the unique needs and spaces of your hotel. We encourage hotel teams to share existing photography and brand guides, which serve as invaluable references. These guides become the blueprint for selecting wardrobe colors, refining editing and shooting styles, and determining optimal lighting and lens choices. It's a collaborative approach to ensure our visuals align seamlessly with your brand vision.
Example
Brands requesting ‘Clean & Bright’ photography styles
Brands requesting ‘dark & bold’ photography styles
Overview & Timeline
Following that, we present a detailed timeline outlining our duration on-site and the specific spaces earmarked for photography. Additionally, we extend an invitation to hotels to furnish us with an extensive list of local excursions and noteworthy 'hotspots.' This information becomes pivotal for us to explore, experience, and highlight in our articles.
Details of Delivery
Expect a comprehensive PDF detailing our mutually agreed-upon deliverables, the timeline for each deliverable, and the billing schedule for payment.
Arrival and shooting
We arrive at the hotel & meet with the staff to go over project details. We spend the next 2-4 days (depending on the size of the project) creating the content, posting about the experience, and completing the photos & video needs for this project. You can expect 75 staged & edited images from our project.
Departure & Initial Deliverables
Within 7 days of departure, the hotel receives three 5-star reviews from our Google Guide accounts, the custom video for the hotel, as well as an 'image preview' of our photoshoot on site. The Google reviews will include 25 edited images to help researchers see your space in the most beatiful light!
Content Delivery & Article Approval
Within 30 days, the hotel will receive the completed article to approve for publication! The hotel team has 15 days for approvals.
Article Release & Final Content Delivery
Once the article is approved, team members will receive a final email containing links to all the edited images & video, Article, links to postings, and a custom URL slug where they can share the content with colleagues & friends!
Investment Breakdowns and Time Estimate
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1. On-Site Content Creation (Photoshoot at the Hotel)
Day 1: Arrival & Planning
Tasks:
Arrival & Setup: Arrive at the hotel, meet with the staff, and review the project details.
Location Scouting: Explore the hotel premises to identify the best spots for shooting, considering lighting, aesthetics, and the hotel's key features.
Initial Shots: Begin with simpler, less time-intensive shots, such as exterior and common areas, to get a feel for the environment and lighting conditions.
Estimated Time: 8-10 hours
Day 2: Intensive Shooting
Tasks:
Interior Photography: Focus on rooms, suites, dining areas, and any special features (e.g., spas, pools).
Lifestyle Shots: Capture staged images with models or staff, focusing on interactions, services, and experiences offered by the hotel.
Video Content: Record video clips for Reels, Stories, and any longer-form content required.
Real-Time Posting: Begin posting Stories or behind-the-scenes Reels to engage the audience during the shoot.
Estimated Time: 10-12 hours
Day 3: Final Shots & Wrap-Up
Tasks:
Completion of Remaining Shots: Finish any remaining shots, such as specific details (e.g., food presentations, unique amenities).
Review & Reshoots: Review the captured content and perform any necessary reshoots to ensure all key aspects are covered.
Final Real-Time Content: Post any final behind-the-scenes content or teasers for upcoming posts.
Wrap-Up & Departure: Pack up equipment and ensure all content has been captured as planned.
Estimated Time: 8-10 hours
Total On-Site Time:
3 Days Total: 26-32 hours
2. Daily Posting of Reels & Stories
Tasks:
Content Selection: Choose the best moments from the day’s shoot to share as Reels and Stories.
Editing: Quick edits on mobile to optimize clips for Instagram, including trimming, adding music, captions, and effects.
Posting: Post 1-2 Reels per day, plus 3-5 Stories that highlight the day’s activities and behind-the-scenes content.
Engagement: Monitor and respond to any immediate comments or questions from followers.
Analytics Review: Briefly review the performance of each post to inform the next day's content.
Estimated Time: 2-3 hours per day
Total Time for 3 Days of Posting:
Total: 6-9 hours
Combined Total Time for On-Site Content Creation & Posting:
Photoshoot & Real-Time Content: 26-32 hours
Daily Posting of Reels & Stories: 6-9 hours
Grand Total: 32-41 hours
Conclusion:
The on-site content creation process, including a three-day photoshoot and daily posting of Reels and Stories, requires significant time and coordination. The estimated total time spent ranges from 32 to 41 hours. This includes not only the shooting and content creation but also the real-time engagement with followers, ensuring that the hotel’s audience is actively engaged throughout the process. This level of detailed work helps create a comprehensive and cohesive marketing campaign that showcases the hotel in the best possible light across social media platforms.
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Articles & Exposé
Research: Gather detailed information on the hotel, its amenities, local attractions, and unique selling points.
Writing: Compose a compelling article or exposé that highlights the hotel’s offerings and positions it as a desirable destination.
Editing & Revisions: Revise the article based on client feedback to ensure it meets their expectations.
Estimated Time: 12-18 hours (including research, writing, and editing)Google Reviews (Extended)
Review Posting: As previously mentioned, three 5-star reviews are written and posted.
Image Selection: Choose 25 edited images to include with the reviews.
Estimated Time: 2-3 hours (for posting reviews and selecting images)Email Campaigns (Extended)
Content Development: Draft content for the email campaigns based on the new visuals and articles.
Template Design: Design email templates that are visually aligned with the hotel’s branding.
A/B Testing: Perform A/B testing to determine the most effective email formats.
Estimated Time: 8-12 hours (for content creation, design, and testing)Backlinking (Extended)
Outreach: Identify high-quality websites and publications for potential backlink opportunities.
Relationship Building: Reach out to these sites to secure backlinks.
Monitoring: Track the effectiveness of the backlinks and adjust strategies as needed.
Estimated Time: 6-10 hours (for outreach, implementation, and monitoring)Social Media Management (Instagram Promotion)
Scheduling: Schedule Instagram posts according to the content calendar.
Engagement: Monitor posts for engagement, reply to comments, and interact with followers.
Analytics: Track the performance of Instagram posts and adjust future content based on these insights.
Estimated Time: 5-8 hours (for content scheduling, engagement, and analytics)Departure & Initial Deliverables
Google Reviews: As previously detailed, three 5-star reviews are submitted, with images included.
Video Delivery: Edit and deliver a custom video highlighting the hotel.
Image Preview: Provide a preview of the photoshoot images for the hotel’s initial review.
Estimated Time: 5-7 hours (for review posting, video editing, and image preview preparation)Content Delivery & Article Approval
Final delivery of the article, waiting for approval, and any final revisions.
Estimated Time: 15-20 hours (including any additional revisions)Article Release & Final Content Delivery
Final Compilation: Gather all final content, including edited images, video, the article, and links.
Distribution: Distribute the content to the hotel team and provide a custom URL for sharing.
Estimated Time: 3-5 hoursTotal Estimated Time:
Pre-Planning & Administration: 10-15 hours
On-Site Work & Content Creation: 60-85 hours
Post-Production & Final Delivery: 50-70 hours
Total Time Per Project: 120-170 hoursConclusion:
Managing and delivering these comprehensive corporate packages for hotels involves a significant time investment, with an estimated total time ranging from 120 to 170 hours per project. This includes every aspect, from the initial planning and strategy call to the final delivery of all content and marketing materials. Each service is designed to work together seamlessly, ensuring that the hotel receives a fully integrated marketing campaign that not only captures stunning visuals but also promotes the hotel effectively across various channels, including social media, Google, and email campaigns. -
We’ve used AI to help us create competitive pricing
Q: Can you breakdown the average costs of a hotel campaign inlcluding professional photograpy, video, instagram posting (on an account with 20K followers), and a blog article
Chat Gtp:
Professional photography rates can range from $100 to $300 per hour or more, depending on the expertise of the team. For 75 edited images, this might equate to 4-8 hours of work, resulting in a total cost of $400 to $2,400.
Video Clips:
Video production often comes with an additional cost. Depending on the length and complexity of the video clips, you might see an extra charge of $200 to $1,000 or more.
Instagram Posting:
Social media management, including posting on Instagram, can be a separate service. Monthly social media management fees can range from $500 to $2,000 or more, depending on the frequency of posts, engagement level, and strategy involved.
Blog Article:Professional copywriting services for a blog article might range from $100 to $500 or more, depending on the length and complexity of the article.Quesion: What about adding an email campaign sent out to 55,000 email followers…
The pricing for an email campaign can vary based on several factors, including the complexity of the campaign, the content creation, and the level of segmentation and personalization. Here's a general breakdown:
Email Design and Content Creation:
Professional email design and content creation may cost anywhere from $500 to $2,000 or more, depending on the complexity and visual elements involved.
Email Distribution and Software Costs:If you're using an email marketing platform, there might be associated costs. Monthly fees for platforms like Mailchimp, Constant Contact, or others can range from $50 to $500 or more, depending on the size of your email list and additional features.
Segmentation and Personalization:If you require advanced segmentation and personalization based on your 55,000 followers' characteristics, this might incur additional costs. Prices can range from $500 to $1,500 or more.
Analytics and Reporting:Some email marketing services offer detailed analytics and reporting. If you need comprehensive insights into the performance of your campaign, this could add to the cost.
Management and Strategy:If you hire a professional to manage and strategize your email campaign, the cost can vary. Monthly management fees might range from $500 to $2,000 or more.
Considering these factors, the total cost for an email campaign to 55,000 followers could range from a few thousand dollars to several thousand dollars, depending on the specific requirements and level of service needed. Always discuss your goals and expectations with the professionals to get an accurate quote tailored to your campaign.